Fathead®, the fast-growing sports and entertainment brand best-known for its life-size wall graphics, will launch tennis and pop culture phenom Maria Sharapova as the first female athlete and first tennis player to be produced as a Fathead image. The “face that has graced a hundred covers†was photographed in a powerful action shot of her dominating backhand at Wimbledon.
A “Fathead†is a bold, cool, and colorful, life-size wall-graphic of sports and entertainment stars. Fathead is an especially popular brand among teens and gift-givers. The 3-D-like, visually-captivating, Fathead product has become the “must-have†item for home décor. A special adhesive backing enables them to be moved from wall to wall, making them a mobile and fun part of any family’s home-environment, and a designer’s dream wall-graphic. Fathead’s sports product line also includes NASCAR race cars, NFL and collegiate football helmets, and collegiate and professional team logos. Other Fathead offerings include Action Sports, the NBA, NHL, Dallas Cowboys Cheerleaders, Sports Illustrated Swimsuit models, Star Wars, Spider-Man, Family Guy and The Simpsons.
Fathead LLC is a privately-held company led by Dan Gilbert, chairman and founder of Quicken Loans, the nation’s largest online mortgage lender. Gilbert also is Majority Owner of the NBA’s Cleveland Cavaliers basketball team. Dan and his partners also operate Flash Seats LLC, which replaces physical tickets for sporting events with an electronic approach; and the American Hockey League’s Lake Erie Monsters franchise, that will begin play at Cleveland’s Quicken Loans Arena in the 2007-08 season. Other companies in which Gilbert and his partners have invested include Michigan-based online promotions company e-Prize.
Source:Â Business Wire